PUTTING FACILITIES MANAGEMENT IN FOCUS
The purpose of this campaign was to showcase the Commercial's capabilities in Facilities Management. Collateral required for this 6-week campaign included an online ebook, 7 designed emails, 6 images for social media, a landing page, an email banner and designed elements to support a product sample box.
THE EBOOK
This 76-page ebook is used by both customers and Commercial employees as a comprehensive insight into what Commercial can offer to Facilities Managers.
Here is a link to the online ebook: https://online.fliphtml5.com/rwtrx/euiq/
THE EMAILS
6 emails were created to be sent every 7 days over 6 weeks. Each email relates to a section within the ebook and includes a link to the ebook. Another email was also created to be sent once the online form on the landing page had been completed.
THE SOCIALS
6 images to support posts on social media were also designed to go live every 7 days over 6 weeks.
THE EMAIL BANNER
To support the campaign further, an email banner was requested to add more awareness to the campaign. This email banner includes a link to the landing page.
