Mental Health Poster 2024
The project involved updating the existing Mental Health Poster used in the offices, to support employees and provide clear information on where they can seek help.
The design concepts developed showcase a variety of styles and layouts, striking a balance between text and imagery to ensure the information is clear and easily digestible.
After reviewing the initial concepts, the Commercial team favoured a design with a modern aesthetic that incorporates creative typographical elements. The expanded copy required adjustments to the layout to accommodate the additional content while maintaining a clean and cohesive design.
The final design was chosen for its calming pastel colours and creative composition, which serves to capture the viewers attention and lead the reading experience.